Copying Pages in WordPress: Quick and Easy Ways to Duplicate Content

Creating multiple pages with similar layouts or content doesn’t have to be tedious. WordPress offers built-in tools to streamline duplication, saving time for content creators and developers alike.

For Jetpack-enabled sites, a native Copy feature simplifies the process. Alternatively, the block editor includes a Copy all blocks option for manual replication. These methods eliminate repetitive tasks while maintaining consistency.

Third-party plugins provide advanced cloning capabilities, handling SEO metadata and custom post types. Whether managing a blog or business website, efficient duplication tools enhance productivity without compromising quality.

Why You Might Need to Duplicate a WordPress Page

Duplicating content strategically enhances workflow for designers and marketers. Whether refining layouts or testing variations, cloned pages eliminate redundant tasks while maintaining precision.

Streamlining Design and A/B Testing

Divi users frequently replicate pages to compare marketing campaign versions. Multivariate testing accelerates with identical templates, ensuring data-driven decisions. Temporary duplicate content won’t harm rankings if canonical tags or updates follow testing.

Studies show template reuse slashes design time by 60–80% for large websites. Consistent branding and faster iterations become achievable without rebuilding from scratch.

Preserving Templates and SEO Settings

Cloning pages retains meta descriptions, titles, and schema markup. This prevents ranking drops during updates—critical for traffic-dependent sites. Always review duplicated content to avoid unintentional SEO penalties.

For agencies managing multiple clients, template libraries ensure uniformity. Edits to one master page propagate efficiently across duplicates, saving hours of manual adjustments.

Can I Copy a Page in WordPress? Plugin-Based Methods

WordPress plugins offer powerful solutions for duplicating pages effortlessly. These tools handle everything from basic cloning to advanced post-type replication, all accessible through your admin dashboard.

Duplicate Post Plugin: Comprehensive Cloning

This popular plugin copies comments, custom fields, and taxonomies. Ideal for complex sites, it preserves all original page settings during duplication.

“Duplicate Post gives users granular control over which elements to copy, reducing post-creation editing time by 75%.”

Installation steps:

1. Navigate to Plugins → Add New
2. Search “Duplicate Post”
3. Click Install Now and activate

Duplicate Page and Post: Status Options

This tool provides four publication status choices for duplicated content:

• Draft
• Pending review
• Private
• Published

The free version supports basic duplication, while premium unlocks bulk actions and scheduled publishing.

Post Duplicator: Advanced Customization

Specializing in custom post types, this solution handles:

Feature	Duplicate Post	Post Duplicator
Custom fields	Yes	Yes
Taxonomies	Basic	Advanced
Bulk actions	Premium	Included

For multisite networks, Post Duplicator maintains consistent settings across all duplicated pages WordPress-wide.

How to Duplicate a Page Without Plugins

Manual duplication methods offer flexibility for users avoiding plugin installations. WordPress supports native techniques to replicate content, preserving layouts and settings efficiently.

Manual Copy-Paste in the Block Editor

The Gutenberg editor includes a “Copy all blocks” option for quick replication. Follow these steps:

1. Open the desired page in the block editor.
2. Click the three-dot menu → Copy all blocks.
3. Paste into a new page, retaining block-level formatting.

For manual WordPress duplication, the HTML editor handles code elements like shortcodes or custom CSS. Classic Editor users must copy-paste raw text, requiring reformatting.

Editing functions.php for Programmatic Cloning

Advanced users add native duplication via code in the theme’s functions.php file. This PHP snippet creates a “Duplicate” button in the admin panel:

function wpb_duplicate_page() {
  global $wpdb;
  if (!current_user_can('edit_posts')) return;
  // Full snippet available in documentation
}

Critical precautions:

• Backup functions.php before edits.
• Test in staging environments first.
• Use child themes to avoid overwrites during updates.

Method	Pros	Cons
Block Editor	No technical skills needed	Manual metadata handling
functions.php	Automates duplication	Requires PHP knowledge

For multisite setups, database cloning steps ensure uniformity. Always review duplicated pages for SEO elements like meta titles before publishing.

SEO Best Practices for Duplicated Content

Managing duplicate content effectively prevents SEO penalties while maintaining site integrity. Google’s algorithms flag identical pages without proper signals, potentially lowering rankings.

Implement canonical tags to indicate original content sources. The rel=”canonical” attribute tells search engines which version to prioritize, preserving link equity.

Yoast SEO simplifies this process with automated canonical URLs. The plugin also:

• Disables attachment page indexing
• Manages comment pagination
• Generates XML sitemaps with preferred URLs

For deprecated duplicates, set up 301 redirects. This consolidates ranking signals to the preferred page. Google Search Console helps identify problematic duplicates needing redirection.

Differentiate cloned pages by:

1. Rewriting 30%+ of the content
2. Updating meta descriptions and titles
3. Adding unique media or case studies

Tool	Function	Best For
Siteliner	Internal duplicate detection	Small websites
Ahrefs Site Audit	Technical SEO analysis	Enterprise sites
Copyscape	Cross-web duplication checks	Content publishers

Regularly audit your website using these tools. Combine automated scans with manual reviews of indexed pages to maintain content uniqueness.

Conclusion

Plugins dominate as the preferred duplication solution, with 89% of users favoring their speed and reliability. Duplicate Post and Duplicate Page and Post lead for preserving SEO settings and handling bulk actions.

Manual methods suit tech-savvy users, while code snippets automate cloning via the WordPress dashboard. Always rewrite 30% of duplicated content and add canonical tags to avoid SEO penalties.

For future-proofing, use child themes and backups like UpdraftPlus. Streamline your design workflow today—choose a method matching your site’s complexity and start replicating pages posts efficiently.

FAQ

Why would I need to duplicate a page in WordPress?

Duplicating pages saves time when creating similar layouts, running A/B tests, or preserving SEO settings. It’s useful for maintaining consistency across templates without rebuilding from scratch.

What’s the easiest way to duplicate a WordPress page?

Plugins like Duplicate Post or Yoast Duplicate Post offer one-click cloning. Install, activate, and use the “Copy” option in the dashboard under Pages or Posts.

Can I duplicate a page without installing plugins?

Yes. Copy content manually in the block editor or add code to functions.php. However, plugins simplify the process and retain design elements.

Will duplicating a page affect my SEO?

It can if not managed properly. Update titles, meta descriptions, and URLs to avoid duplicate content penalties. Tools like Yoast SEO help optimize cloned pages.

Are there advanced duplication features for developers?

Plugins like Post Duplicator allow selective copying of custom fields, taxonomies, or featured images. Custom code in functions.php offers deeper control.

How do I ensure my duplicated page retains the original design?

Plugins preserve layouts by default. For manual copies, ensure theme settings and CSS classes match the original. Preview before publishing.